Faculty Dr. Deeba Shahwar

Faculty


Dr. Deeba Shahwar

Dr. Deeba Shahwar

Assistant Professor
  • Mass Communication

  • deeba.6378@wum.edu.pk

  • PhD Mass Communication

Summary

I am working as Assistant Professor in the department of Mass Communication and In-charge Examination Committee. I am also working as Internship coordinator in the department of Mass Communication. I am a good communicator at all levels within an organization and have good Problem solving and analytical skills.

Academic Background
  • PhD Mass Communication

    PhD

    University of the Punjab, Lahore

    - 2020

  • M.Phil Mass Communication (Gold Medalist)

    Masters

    Bahauddin Zakariya University, Multan

    - 2006

Honours and Awards
  • Awardee of HEC Indigenous PhD Fellowship

    2008

Research
Publications
  • Men, women and T.V. Ads: The representation of men and women in the advertisements of Pakistani electronic media

    https://academicjournals.org/a rticle/article1380108492_Ali %20and%20Shahwar.pdf

  • A Speech Act Analysis of the First Speech of Imran Khan as Prime Minister

    2020

  • The Reflection of River Warfare in Pakistani and Indian Press: Dispute,  Management and Strategies

    https://www.semanticscholar. org/paper/A-Study-of- Audience-Perception-about- the-Portrayal- Shahwar/bc4ea5baa7e454e26 c444c32497f995eb1b37499

  • Role of Technology in Developing Oral Fluency among Intermediate Students

    2020

  • Portrayal of the Muslim World in the Western Print Media Post-9/11: Editorial Treatment in The New York Times and The Daily Telegraph

    2014

  • Female Oppression in ‘Phenomenal Woman’ and ‘Woman Work’: A Comparative Analysis

    2019

  • Social Media and Fear of War among Prosumers after Pulwama Incident

    2021

  • Governance, Corruption and the Media: Reflection of Corruption during the PML-Q and PML-N Political Regimes

    2020

  • Role of Social media in the development of Islamic branding and its impact on purchase and repurchase intention for Ḥalāl Products: A Uses and Gratification Perspective

    2021

  • An Analysis Of Media Portrayal Of Climate Change In Pakistan: 2010-2019

    2020

  • Freedom Of Political Expression In Pakistani News Channel

    10.47750/cibg.2022.28.04.01 7

  • The Positive And Negative Impact Of Social-Media On Public Perceptions And Willingness To Vaccinate Against Covid-19

    2022

Experience
  • The Women University Multan
    Lecturer

    5 Years 28 Days

  • The Women University Multan
    Assistant Professor

    9 Months

Admission Notice Fall 2025

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Last Date to Apply: 27-06-2025

UNDERGRADUATE & POSTGRADUATE PROGRAMS
ADP-2 Years (Morning), BS-4 Years (Morning & Evening), BS 5 (2-Years Morning)
Applied Psychology, Arabic, Bachelor of Business Administration (BBA), Biotechnology, Biochemistry, Botany, BFA Visual Art (Specialization Painting/Sculpture (Morning),
BFA Graphic Design (Morning), Chemistry, Computer Science (BS 4-Years Only), Information Technology (BS 4-Years Only), Economics, Education, English, Environmental Sciences, History, Islamic Studies, Mass Communication, Mathematics, Pakistan Studies, Microbiology & Molecular Genetics, Physics, Political Science & International Relations, Public Health (BS 4-Years Only), Sociology, Statistics, Urdu, Zoology

DOCTOR OF PHARMACY
Pharm-D 5-Years Degree Program (Morning & Evening)

DIPLOMA & CERTIFICATE COURSES
Digital Painting (6-Months) Evening, Drawing (6-Months) Evening, Oil Painting (6-Months)Evening, Graphic Design (6-Months) Evening, Calligraphy (6-Months) Evening, Sculpture (6-Months) Evening, Portrait Painting (6-Months) Evening, Photography (6-Months) Evening, Diploma in Fiqhi Masail (3-Months), Diploma in Arabic (6-Months), Diploma in Drawing & Painting (1-Year) (Evening), Diploma in Graphic Design (1-Year) Evening), Diploma in Sculpture & Modeling (1-Year) Evening, Diploma in Ceramics Design (1-Year) Evening.

B.Ed & PGD

B.Ed (1.5-Years) (Morning+Evening), PGD in Early Childhood Education (1-Year), PGD in International Affairs (1-Year) (Evening)

MS/ M.PHIL & EQUIVALENT PROGRAMS
Applied Psychology, Arabic, Botany, Biotechnology, Biochemistry, Chemistry, Education, Economics, English (Regular & Weekend), Environmental Science, History, Business Administration, MBA (After 16 Years of Business Education), MBA (After 16 Years of Non-Business Education) Islamic Studies (Regular & Weekend), Mathematics, Microbiology & Molecular Genetics (Regular & Weekend), Physics, Pharmaceutics, Pharmacology, Sociology, Statistics, Urdu, Zoology (Regular & Weekend)

Ph.D PROGRAMS
Botany, Biochemistry, Biotechnology, Chemistry, Economics, Education, Environmental Sciences, History, Islamic Studies, Mathematics, Microbiology & Molecular Genetics, Pharmaceutics, Pharmacology, Physics, Urdu, Zoology

 

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